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Facebook is still the most popular social networking site today,
although very recent surveys seem to point at something different when
it comes to the younger generation. In particular, Tumblr seems to be gaining an edge. Still, the prevalence of Facebook cannot be ignored, with people utilizing the site for all sorts of purposes.
From uploading photos to chatting with friends – Facebook does seem
to be going in the direction of being the one-stop shop for online
users. Perhaps the only thing lacking now is the ability to share files
via the platform.
That’s what German startup Dropify is addressing, presumably because
the founders saw the gap in the market and jumped up to address the
need. Founded by Alex Heilmann, Mike Lieser, and Chris Striepecke in May
of 2011 in Cologne, Dropify is a web app which integrates with
Facebook.
The app allows users to upload files easily via the web interface.
It’s simply a matter of dragging and dropping. You are then asked to add
some meta data. It’s good to be organized sometimes!
Once that formalities are done, you can share your file – or “drop” –
on Facebook. Your friends – or selected people whom you choose – can
then download the file whenever they want.
Why would anyone want to do this?
Think about it. Bands can share their songs or music videos. Visual
artists can share their work. Writers can share their pieces.
On a more personal level – which is probably more relevant to majority of Facebook users – home videos can be easily shared and downloaded via Dropify.
There is also the virality factor, albeit merely potential at this
point, which is highly likely thanks to the activity feed, which
Facebook users can see. And as we know, the more you see something on
Facebook, the more you are likely to pay attention to it.
Another plus for Dropify is that it is compatible with mobile
devices, which is perfect as more and more people access Facebook via
phones and/or tablets.
Dropify is free, but you may opt to access more features via the premium account.